Lyft Business Holiday Campaign
A lil campaign to remind businesses to use Lyft for their holiday parties.
Role
Designer
Client & Team
Client - Lyft
Agency - Owen Jones
ACD - Karen Hoagland
Copy - Jake Cann
Senior designer - Meg Odell
Animation - Joey Bianco / Whim Wham
Info ↓
A landing page, a series of short videos, a blog post, and emails were created to bolster awareness and educate the target audience on Lyft Pass service benefits. The main goal was to encourage event planners planning their 2022 end-of-year corporate events to sign up and use Lyft Pass to geir their employees to and from gatherings.
